2020
Ecomz
E-commerce Company - Beirut, Lebanon
Ecomz is an e-commerce platform that enables users to create mobile optimized online stores.
For the visual identity refresh, extensive research and experimentation led to transitioning the logo from one big circle inscribing the letter ‘e’, into dynamic circles that vary in size, symbolizing the different business industries and sizes catered to by Ecomz. The typography also evolved to achieve a more tech savvy appearance, while the new color palette communicated a more modern look and emphasized the brand’s key attributes, including security and creativity.
Ecomz is an e-commerce platform that enables users to create mobile optimized online stores.
For the visual identity refresh, extensive research and experimentation led to transitioning the logo from one big circle inscribing the letter ‘e’, into dynamic circles that vary in size, symbolizing the different business industries and sizes catered to by Ecomz. The typography also evolved to achieve a more tech savvy appearance, while the new color palette communicated a more modern look and emphasized the brand’s key attributes, including security and creativity.
